Brand Identity — First Draft
Gemma's Kitchen
By 1 Less Design - Tanvi & Pritam   ·   Use ← → keys or buttons to navigate
The Project
A restaurant
that begins

with a love story.
Goan Cuisine   ·   IC Colony, Mumbai   ·   April 2026
Option 01
Kaushan
Bold & Dramatic
Option 02
Yesteryear
Warm & Flowing
Option 03
Lobster
Bold & Rounded
Where we go from here
01
Client review. Confirm direction from these three options — or note reservations for refinement.
02
Introduce colour. Two accent options. Client chooses one.
03
Build colour variants. Colours inspired by authentic Goa and the reversed lockup in all formats.
04
Print collateral tests. Apply the confirmed mark to menu layout — cover, header, footer — visiting card format - and any other required.
05
Signage simulation. Render the name board at scale. Validate legibility from road distance in context.
06
Avatar & profile mark. Build the circular "G" monogram variant or scaled lockup at 800×800px for Instagram.
07
Final delivery. PDF, SVG, and PNG across all variants — light, dark, mono, reversed, and favicon.
1 Less Design